diff --git a/drivers/net/ethernet/intel/fm10k/fm10k_main.c b/drivers/net/ethernet/intel/fm10k/fm10k_main.c
index caa43f7c2931..c7a19a5e0ec9 100644
--- a/drivers/net/ethernet/intel/fm10k/fm10k_main.c
+++ b/drivers/net/ethernet/intel/fm10k/fm10k_main.c
@@ -97,7 +97,6 @@ static bool fm10k_alloc_mapped_page(struct fm10k_ring *rx_ring,
 	 */
 	if (dma_mapping_error(rx_ring->dev, dma)) {
 		__free_page(page);
-		bi->page = NULL;
 
 		rx_ring->rx_stats.alloc_failed++;
 		return false;
@@ -147,8 +146,8 @@ void fm10k_alloc_rx_buffers(struct fm10k_ring *rx_ring, u16 cleaned_count)
 			i -= rx_ring->count;
 		}
 
-		/* clear the hdr_addr for the next_to_use descriptor */
-		rx_desc->q.hdr_addr = 0;
+		/* clear the status bits for the next_to_use descriptor */
+		rx_desc->d.staterr = 0;
 
 		cleaned_count--;
 	} while (cleaned_count);
@@ -194,7 +193,7 @@ static void fm10k_reuse_rx_page(struct fm10k_ring *rx_ring,
 	rx_ring->next_to_alloc = (nta < rx_ring->count) ? nta : 0;
 
 	/* transfer page from old buffer to new buffer */
-	memcpy(new_buff, old_buff, sizeof(struct fm10k_rx_buffer));
+	*new_buff = *old_buff;
 
 	/* sync the buffer for use by the device */
 	dma_sync_single_range_for_device(rx_ring->dev, old_buff->dma,
@@ -203,12 +202,17 @@ static void fm10k_reuse_rx_page(struct fm10k_ring *rx_ring,
 					 DMA_FROM_DEVICE);
 }
 
+static inline bool fm10k_page_is_reserved(struct page *page)
+{
+	return (page_to_nid(page) != numa_mem_id()) || page->pfmemalloc;
+}
+
 static bool fm10k_can_reuse_rx_page(struct fm10k_rx_buffer *rx_buffer,
 				    struct page *page,
 				    unsigned int truesize)
 {
 	/* avoid re-using remote pages */
-	if (unlikely(page_to_nid(page) != numa_mem_id()))
+	if (unlikely(fm10k_page_is_reserved(page)))
 		return false;
 
 #if (PAGE_SIZE < 8192)
@@ -218,22 +222,19 @@ static bool fm10k_can_reuse_rx_page(struct fm10k_rx_buffer *rx_buffer,
 
 	/* flip page offset to other buffer */
 	rx_buffer->page_offset ^= FM10K_RX_BUFSZ;
-
-	/* Even if we own the page, we are not allowed to use atomic_set()
-	 * This would break get_page_unless_zero() users.
-	 */
-	atomic_inc(&page->_count);
 #else
 	/* move offset up to the next cache line */
 	rx_buffer->page_offset += truesize;
 
 	if (rx_buffer->page_offset > (PAGE_SIZE - FM10K_RX_BUFSZ))
 		return false;
-
-	/* bump ref count on page before it is given to the stack */
-	get_page(page);
 #endif
 
+	/* Even if we own the page, we are not allowed to use atomic_set()
+	 * This would break get_page_unless_zero() users.
+	 */
+	atomic_inc(&page->_count);
+
 	return true;
 }
 
@@ -270,12 +271,12 @@ static bool fm10k_add_rx_frag(struct fm10k_ring *rx_ring,
 
 		memcpy(__skb_put(skb, size), va, ALIGN(size, sizeof(long)));
 
-		/* we can reuse buffer as-is, just make sure it is local */
-		if (likely(page_to_nid(page) == numa_mem_id()))
+		/* page is not reserved, we can reuse buffer as-is */
+		if (likely(!fm10k_page_is_reserved(page)))
 			return true;
 
 		/* this page cannot be reused so discard it */
-		put_page(page);
+		__free_page(page);
 		return false;
 	}
 
@@ -293,7 +294,6 @@ static struct sk_buff *fm10k_fetch_rx_buffer(struct fm10k_ring *rx_ring,
 	struct page *page;
 
 	rx_buffer = &rx_ring->rx_buffer[rx_ring->next_to_clean];
-
 	page = rx_buffer->page;
 	prefetchw(page);