diff --git a/drivers/gpu/drm/i915/intel_i2c.c b/drivers/gpu/drm/i915/intel_i2c.c
index f8bd98c1cc71..81de23098be7 100644
--- a/drivers/gpu/drm/i915/intel_i2c.c
+++ b/drivers/gpu/drm/i915/intel_i2c.c
@@ -571,8 +571,8 @@ clear_err:
 	goto out;
 
 timeout:
-	DRM_INFO("GMBUS [%s] timed out, falling back to bit banging on pin %d\n",
-		 bus->adapter.name, bus->reg0 & 0xff);
+	DRM_DEBUG_KMS("GMBUS [%s] timed out, falling back to bit banging on pin %d\n",
+		      bus->adapter.name, bus->reg0 & 0xff);
 	I915_WRITE(GMBUS0, 0);
 
 	/*